AI-Ready APIs and the Growing Role of API Marketplaces

Everyone in the world of software and development sees that APIs are evolving fast. It was not so long ago that they were simple technical utilities, a simple way for systems to communicate. Things are quite different now. APIs are becoming strategic assets, driving business growth and powering AI-driven innovation. The Postman 2025 State of the API report confirms what we have also seen at ApyHub: the way developers build, consume, and scale APIs is changing dramatically.

Lets take a look at some of the trends shaping the API landscape today according to the report: From Technical Tools to Business Drivers

According to the report, 65% of organizations now generate revenue directly from their APIs. That’s a really huge shift. APIs are no longer just plumbing, they’re central to products, services, and business models. For developers, this means the APIs you choose to integrate with aren’t just functional—they’re strategic. Curated marketplaces make it easier to discover APIs that are reliable, well-documented, and ready for integration, so teams can focus on creating value rather than wrestling with infrastructure.

Nearly one in four developers is now designing APIs specifically with AI agents in mind. APIs must be predictable, machine-friendly, and easy to integrate—both for humans and for AI systems. Marketplaces help bridge that gap by standardizing documentation and endpoints, making it simpler for developers to connect their applications with AI-ready APIs efficiently.

Despite the growing importance of APIs, 93% of API teams report collaboration issues, often stemming from inconsistent documentation or fragmented tooling. Centralized marketplaces reduce these challenges by providing a hub where teams can explore, understand, and integrate APIs without unnecessary friction. The result is faster development, fewer duplicated efforts, and smoother AI-driven workflows.

Organizations are consuming more APIs than ever—both internally and externally. Developers need quick access to reliable, compatible APIs to keep up with this growth. Marketplaces provide a single ecosystem to discover, test, and integrate APIs, simplifying what could otherwise be a fragmented and frustrating process.

Stability, ease of integration, and trust remain the top priorities for developers. Curated marketplaces highlight APIs that meet these standards, giving teams confidence to build AI-first applications without worrying about hidden issues or unexpected downtime.

APIs that scale predictably and support automation are increasingly valuable. Marketplaces accelerate adoption by offering modular, tested APIs, allowing developers to focus on building smarter workflows and intelligent applications rather than debugging integrations.

The bigger picture is clear: APIs are no longer just technical utilities—they’re strategic enablers of AI-driven innovation. Developers need solutions that simplify discovery, integration, and collaboration. Marketplaces provide that ecosystem, making it easier to find the right APIs quickly, integrate them reliably, and focus on building smarter applications faster.

At ApyHub, we have built our platform around this vision: a place where APIs live, developers can experiment freely, and innovation happens faster. As AI continues to accelerate the evolution of software, marketplaces will play a central role in connecting developers with the tools they need to build the next generation of intelligent applications.