DevOps
Best free SERP APIs for 2025 to integrate with
Explore the best SERP APIs to track search rankings, analyze competition, and improve visibility. Learn how these APIs can transform your SEO strategy.
SO
Sohail Pathan
Last updated on April 03, 2024
Introduction:
Search Engine Results Page (SERP) is the list of websites that appear after a user enters a query into a search engine, such as Google. The SERP comprises webpages, images, videos, and other content relevant to the query.
The Search Engine Results Page is determined by algorithms that assess the relevance of webpages about any query, as well as other factors like page authority and content quality.
The SERP results can be broadly categorized into two categories:
- Organic results: Organic means the results are those that appear naturally in the SERP and are not bought or sponsored by any company.
- Paid results: Paid results are sponsored or bought by companies and typically appear at the top or bottom of the SERP.
Features & Functionality
Search Engine Support:
ApyHub allows extracting SERP ranking for Google Search and upcoming support for DuckDuckGo, Bing, Yandex, and Baidu. Brightdata allows extracting SERP ranking for Google DuckDuckGo, Bing, Yandex, and Baidu. Similarly, DataforSEO allows extracting SERP rankings for Google, Yahoo, Bing, and Baidu. Oxylabs allows extracting SERP for Google, Bing, Baidu, and Yandex.
Localized Search Rankings:
ApyHub, Brightdata, and Oxylabs allow you to extract page rankings for specific locations and language. DataForSEO allows you to extract page ranking with some additional parameters including location, language, and device (Desktop and Mobile).
SDKs and Client Libraries
ApyHub allows you to generate client code in 11 languages C, C#, JavaScript, Go, NodeJS, Java, Kotlin, Python, Rust, Dart, and Ruby, and provides SDKs in JavaScript and Go. BrightData allows you to generate client code in 8 languages and includes NodeJS, Java, C#, PHP, Python, Ruby, and Perl. DataForSEO allows you to generate client code in 4 languages including NodeJS, Python, PHP, and C#. Oxylabs allows you to generate client code in 6 languages including Python, PHP, C#, Go, and NodeJS.
BrightData Client Code Generation Page
Documentation and Tutorials:
Apyhub APIs are supported with thorough documentation, including the Authentication method, Error Codes, HTTP Response Codes, and Request Examples. Brightdata provides very comprehensive documentation including a quick start guide and code examples.
DataForSEO and Oxylabs have provided documentation in the form of a guide that is easily understandable.
Documentation Page DataForSEO SERP APIs
API Testing:
Most of the providers let you test the APIs right from a terminal in the platform. Brightdata also provides an interactive API Playground for developers to test and check SERP Ranking for multiple search engines. ApyHub also has an API Playground where you can test the APIs in the UI plus you can see the snippet of the provided input in cURL. DataForSEO and Oxylabs don’t currently have any internal tool for API tests. Instead, they provide cURL request code to test on different API Clients.
ApyHub’s API Playground: Testing SERP Rank Checker API
You can also test all the APIs with Voiden, an offline markdown API Client.
Availability:
ApyHub has served *99.99% of uptime. BrightData, DataforSEO, and Oxylabs also claim to have high uptime.
Pricing:
This is subject to change but at the time of writing, all providers offer a subscription-based tiered model including a free plan. The free plan from ApyHub includes 5 API calls per day for free. Oxylabs offers up to 5000 API Calls per month under a free plan. BrightData and DataForSEO don’t offer any free plan and allow you to consume API using pay-as-you-go.
Community Support:
Most of the providers offer dedicated channels such as Discord, Slack, or Chatbot Agent to their users to ask support questions. ApyHub has a dedicated Discord Server, which lets you interact directly with the support team in addition to email support. Brightdata offers plan-based support which includes email support a dedicated Slack channel and a Technical Account Manager. DataForSEO and Oxylabs provide chatbot agents and email support.
Below is a summary of the comparison of the providers I looked at.
| Provider | # Calls (Free) | Input parameters | Output Parameters | Pricing ( Paid ) | Throttling |
|---|---|---|---|---|---|
| ApyHub | Up to 2 Million API Calls / Month | Keyword, location, language | Type, rank, title, description, domain, link breadcrumb | Starting from 10 EUR/month | 1 call/s in the free plan |
| BrightData | No Free API calls. | Keyword, website, location, language | rank, title, description, link | Starting from 10 USD/month | N/A |
| DataForSEO | No Free API cal | Keyword, website, location, language, device | Type, rank, Absolute rank, title, domain description, link | No Monthly Subscription. Pay-as-you-go starts at 0.6 USD/ API call. | N/A |
| Oxylabs | Up to 5000 API Calls / Month | Keyword, website, location, language | Position, Position Overall, title, description, link | Starting from 49 USD/month | 5 call/s in the free plan |
Conclusion
When it comes to extracting SERP Ranking - ApyHub, BrightData, DataForSEO and Oxylabs all provide unique features and benefits for developers. Depending on the specific project requirements, developers can choose the API that best suits their needs.
With factors such as supported language, and location for keywords, developers can make a decision and leverage the most useful API to streamline their SERP extraction workflow from search engines.
Do you agree with our list of the above API Providers? What do you think is the best SERP Rank Extractor API? Let us know your thoughts in the comments below.
Disclaimer: This article is for informational purposes only. The opinions expressed are solely based on the research and may vary based on individual experiences and preferences.
FAQ
1. What factors determine SERP rankings?
Search engine rankings are determined by algorithms that consider relevance, content quality, page authority, user experience, backlinks, and other SEO factors. Understanding these factors can help improve organic rankings.
2. What is the difference between organic and paid results?
- Organic results: Naturally appearing pages based on relevance and SEO.
- Paid results: Sponsored or advertising links that appear at the top or bottom of the SERP.
3. What is the ApyHub SERP Rank Checker API?
The ApyHub SERP Rank Checker API allows developers to extract search engine rankings for keywords across multiple search engines. It supports Google now, with plans to include DuckDuckGo, Bing, Yandex, and Baidu. The API returns structured data such as rank, title, description, domain, and link breadcrumb for each result.
4. How many API calls can I make for free?
ApyHub offers a generous free plan with 5 API calls per month, making it ideal for testing, development, or small-scale projects. Paid plans start from 15 EUR/month and scale depending on usage.
5. Which programming languages are supported?
You can generate client code for 11 languages: C, C#, JavaScript, Go, NodeJS, Java, Kotlin, Python, Rust, Dart, and Ruby. Additionally, SDKs are available in JavaScript and Go to speed up integration.
6. Can I get localized search results?
Yes, the API supports location- and language-specific SERP rankings, allowing you to track search performance across different regions and languages.
7. How can I test the API?
ApyHub provides an API Playground where you can test API requests, view responses in real-time, and get example code snippets in cURL. This helps developers integrate the API quickly without writing code from scratch.
8. How does ApyHub compare to other SERP APIs?
Compared to competitors like BrightData, DataForSEO, and Oxylabs, ApyHub stands out with its free tier, multi-language client code generation, SDKs, and extensive API Playground—making it highly developer-friendly for both experimentation and production use.